Find the right targets to pitch, with the most comprehensive media database & PR tool on the market
Webinar:
Getting Into the Mind of an Editor
Wednesday, December 14th
9 AM PST | 12 PM ET
For this webinar we learned all the ins and outs of PR pitching from those you need it from most… the media! Sign up to learn how to boost your media relations game from the best of the best, Axios Managing Editor of Business & Markets Javier David and former editor and reporter Eitan Goldstein.
If you're in PR or marketing, chances are you've experienced the frustration of dealing with journalists who can't be reached, seem uninterested, or respond to your pitch with, Sorry, I don't have time. It's enough to make any marketer or PR person want to throw up their hands in defeat and scream in frustration. But before you stop trying, consider that you could be doing something wrong that’s driving journalists crazy. And that it might be possible to fix your relationship with the media that lands you the coverage you’ve always been after.
What We Covered
- An updated pulse on the media relations landscape, determined by analyzing platform data on thousands of PR pitches sent to journalists.
- A day in the life of an editor- how does pitching feel from the other side of the media relations coin?
- What not to do when crafting PR pitches for your journalist contacts and how to strategize about PR pitch follow-up emails.
- Actionable ways to improve your media relations game and arrive at a win-win for the PR side and the journalist side of things.
Watch On-Demand
Watch On-Demand
What We Covered
- An updated pulse on the media relations landscape, determined by analyzing platform data on thousands of PR pitches sent to journalists.
- A day in the life of an editor- how does pitching feel from the other side of the media relations coin?
- What not to do when crafting PR pitches for your journalist contacts and how to strategize about PR pitch follow-up emails.
- Actionable ways to improve your media relations game and arrive at a win-win for the PR side and the journalist side of things.
Discover
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Journalist Database
Discover 1M+ journalists by outlet, name, location or category, and contact them via email, phone or Twitter.
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Influencer Database
Discover 50M+ influencers and pitch to them directly via Twitter.
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Article Research Tool
Search 3B+ articles by topic or author. Discover the media who are covering your sector and writing on the topics you want to pitch.
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PitchPredict™
Get AI-driven recommendations on the perfect media targets for your pitch.
Pitch
Pitch campaigns easily and effectively directly from your own email inbox
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Gmail & Outlook integration
Send one-to-one tailored, or bulk email pitches to media contacts and track engagement directly from your own Outlook or Gmail account.
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Email open & response tracking
Know who opened your pitch and when.
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BulkDrafts™
Save time by sending personalized pitches to up to 200 people in one go.
“Propel is doing something very unique in the space and I can say with 100% certainty that it is the first PR tool that is truly valuable.”
Trey Ditto
Founder and CEO of Ditto PR
Monitor
Keep a pulse on your brand, competitors and campaigns with our media monitoring PR tool
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Online media monitoring
Monitor 100M+ news, forums blogs and other media and web sources every day.
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Social listening
Listen to 1B+ accounts across Twitter, Facebook and Instagram.
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Podcast monitoring
Monitor over 25,000 podcasts.
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Broadcast monitoring
Track and view all TV and radio media mentions, within minutes of airing!
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PitchTracker™
Instant status overview of pitches, on a single board.
Analyze
Demonstrate the ROI of your earned media campaigns
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Business outcomes
Directly correlate PR activities to business goals, such as website traffic, online purchases, and form completions.
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Account & campaign performance
Drill down into the success of each campaign, account and relationship to identify what's working and what isn't.
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Team & individual productivity
Easily track and identify productivity levels of each campaign.
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Journalist Database
Discover 1M+ journalists by outlet, name, location or category, and contact them via email, phone or Twitter.