Find the right targets to pitch, with the most comprehensive media database & PR tool on the market
Webinar: The Future of Comms- Hyper-Personalization Powered by AI
Thursday, November 21
1 PM EST | 10 AM PST
In our recent webinar, The Future of Comms: Hyper-Personalization Powered by AI, Gini Dietrich, CEO of Spin Sucks, and Propel PRM CEO Zach Cutler shared invaluable insights into how AI is reshaping public relations to be more personalized and impactful. They explored the intersection of AI and human-centric communication, offering practical strategies and real-world examples to enhance PR campaigns.
What We Covered
Targeted Outreach with AI:
Gini and Zach discussed how AI-powered tools enable PR teams to craft personalized pitches that align seamlessly with journalist preferences and audience needs.
AI-Driven PESO Integration:
The webinar provided strategies for incorporating AI into Paid, Earned, Shared, and Owned media efforts, showing how it streamlines workflows and drives results.
Ethics & Authenticity in AI:
Attendees learned how to balance the efficiency of AI with the importance of human-centric communication, addressing concerns like privacy and ethical AI use.
Real-World Applications:
The speakers showcased real-life examples of how PR professionals are leveraging AI to amplify their strategies and build genuine connections with stakeholders.
If you’re interested in learning more about AI’s transformative role in PR, schedule a personalized Propel demo to see how it can work for your brand.
Watch On-Demand
Watch On-Demand
What We Covered
Targeted Outreach with AI:
Gini and Zach discussed how AI-powered tools enable PR teams to craft personalized pitches that align seamlessly with journalist preferences and audience needs.
AI-Driven PESO Integration:
The webinar provided strategies for incorporating AI into Paid, Earned, Shared, and Owned media efforts, showing how it streamlines workflows and drives results.
Ethics & Authenticity in AI:
Attendees learned how to balance the efficiency of AI with the importance of human-centric communication, addressing concerns like privacy and ethical AI use.
Real-World Applications:
The speakers showcased real-life examples of how PR professionals are leveraging AI to amplify their strategies and build genuine connections with stakeholders.
If you’re interested in learning more about AI’s transformative role in PR, schedule a personalized Propel demo to see how it can work for your brand.
Discover
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Journalist Database
Discover 1M+ journalists by outlet, name, location or category, and contact them via email, phone or Twitter.
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Influencer Database
Discover 50M+ influencers and pitch to them directly via Twitter.
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Article Research Tool
Search 3B+ articles by topic or author. Discover the media who are covering your sector and writing on the topics you want to pitch.
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PitchPredict™
Get AI-driven recommendations on the perfect media targets for your pitch.
Pitch
Pitch campaigns easily and effectively directly from your own email inbox
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Gmail & Outlook integration
Send one-to-one tailored, or bulk email pitches to media contacts and track engagement directly from your own Outlook or Gmail account.
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Email open & response tracking
Know who opened your pitch and when.
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BulkDrafts™
Save time by sending personalized pitches to up to 200 people in one go.
“Propel is doing something very unique in the space and I can say with 100% certainty that it is the first PR tool that is truly valuable.”
Trey Ditto
Founder and CEO of Ditto PR
Monitor
Keep a pulse on your brand, competitors and campaigns with our media monitoring PR tool
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Online media monitoring
Monitor 100M+ news, forums blogs and other media and web sources every day.
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Social listening
Listen to 1B+ accounts across Twitter, Facebook and Instagram.
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Podcast monitoring
Monitor over 25,000 podcasts.
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Broadcast monitoring
Track and view all TV and radio media mentions, within minutes of airing!
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PitchTracker™
Instant status overview of pitches, on a single board.
Analyze
Demonstrate the ROI of your earned media campaigns
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Business outcomes
Directly correlate PR activities to business goals, such as website traffic, online purchases, and form completions.
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Account & campaign performance
Drill down into the success of each campaign, account and relationship to identify what's working and what isn't.
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Team & individual productivity
Easily track and identify productivity levels of each campaign.
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Journalist Database
Discover 1M+ journalists by outlet, name, location or category, and contact them via email, phone or Twitter.